Hani Musallam
A seasoned technical writer and e-learning developer with over 20 years of experience creating clear, user-friendly documentation and training materials. Proven expertise in developing comprehensive user guides, job aids, and interactive e-learning modules for enterprise technology deployments, particularly within the pharmaceutical sector. Specializes in digital adoption platforms, CRM/SFA systems, and enterprise software documentation.
Core Skills & Expertise
Technical Writing & Documentation
Expert in authoring clear, concise technical documentation for complex systems. Developed 1000+ job aids and comprehensive user guides that reduced support call volume by 10%. Skilled at translating technical requirements into user-friendly content.
Representative Projects:
- CRM/SFA Documentation (2005-2017): Created extensive documentation for Salesforce and Veeva CRM deployments, including highly visual hardware setup guides and workflow documentation
- SAP/BI User Guides (2014-2015): Authored 8-10 comprehensive guides for SAP Business Intelligence iPad applications, increasing report utilization by 20%
- Rare Diseases Training Materials (2017): Developed training scripts and job aids for specialized pharmaceutical units
E-Learning Development & Instructional Design
Proficient in creating engaging, interactive e-learning modules using Adobe Captivate, Presenter, and Articulate Storyline. Apply adult learning principles to design effective training programs that drive user adoption and retention.
Representative Projects:
- Field Force Training Modules (2011-2013): Developed comprehensive e-learning courses for enterprise system rollouts, including PT&E, Starters Direct, and Windows 8 migrations
- Multi-Platform Training (2016): Created e-learning modules, storyboards, and user guides for Vendor Hub, pForce, and Centris platforms
- iPad Training Programs (2012): Designed and delivered instructional content for iPad and mobile CRM adoption across business units
Digital Adoption Platforms (DAP)
Experienced in implementing DAP solutions to improve software onboarding and user proficiency. Authored content for platforms including Userlane on Adobe Experience Cloud, Workfront, and Express.
Representative Projects:
- Adobe Experience Cloud DAP Content (2022-2025): Developed digital adoption content for multiple Adobe enterprise platforms
- CMS Knowledge Base (2019): Created knowledge base articles for clinical trial content management systems
Enterprise Systems & CRM Platforms
Deep knowledge of enterprise CRM and business intelligence systems including Salesforce, Veeva CRM, Siebel, SAP/BI, and various pharmaceutical field force technologies. Experienced in supporting system migrations and large-scale deployments.
Professional Experience
Pfizer (Contractor/Consultant)
- Developed and authored rapid e-learning modules for pharmaceutical field force using Adobe Presenter and Captivate
- Created technical documentation for SQL database APIs, facilitating migration to web-based business intelligence platforms
- Contributed to global platform training initiatives for major technology deployments, providing training methodology expertise for customer-facing teams
- Authored content for Digital Adoption Platforms including Userlane for Adobe Experience Cloud ecosystem
Various Technology Companies
- Dendrite International (1996-2007): Delivered training for pharmaceutical CRM/SFA software, enabling rapid field sales team adoption
- Commonwealth Fund (1996-2006): Designed and delivered enterprise-wide training for Windows, Microsoft Office, and Lotus Notes migrations
- Siebel (1997): Trained enterprise clients including Chase Manhattan Bank on CRM software
- Thomas & Associates (1996-2010): Provided corporate technology training across multiple client organizations
Selected Projects Timeline
Provided dedicated training expertise and tools development for global platform initiatives including "Super Charging the Rep" and "Bold Moves 3.3". Developed training materials (P2L, user guides, job aids) and supported consistent training methodology for customer-facing and commercial teams. Focused on Ops, Content, and Common Optimized Capabilities.
Developed training materials for KOL One View platform and multiple enterprise systems including VCT, Engage, CCBMS (UK), and DIT Dashboard in Veeva. Created comprehensive training scripts and job aids for Rare Diseases unit focusing on iMAP and Call Optimization.
Developed comprehensive training materials for StarCite, SAP/BI, Teradata, Vendor Hub, pForce, and Centris. Created suite of 10+ user guides for business intelligence and data management systems. Authored end-user guides, job aids, and instructor-led training materials enhancing user proficiency across enterprise platforms.
Developed comprehensive migration guides and training materials for Windows 8 deployment. Updated e-learning modules and job aids for PT&E and Starters Direct platforms to address workflow changes and ensure compliance. Delivered instructional design and training content for iPad and CRM rollouts across EPBU and Oncology business units.
Provided comprehensive instructional design, authored user guides and job aids, and developed e-learning modules using Adobe Presenter and Captivate to support pharmaceutical field force technology assets.
Education & Certifications
Political Science Coursework
SUNY at Stony Brook (1984-1988)
Technical Certifications:
- Fundamentals of Computing Specialization - Coursera (Dec 2014)
- Algorithmic Thinking - Coursera (Oct 2014)
- Principles of Computing - Coursera (Aug 2014)
- Interactive Programming in Python - Coursera (May 2014)
